Company presentation

ATC logo

ATC, which has been a joint-stock company since December 2000, serves the residents of Bologna and its Province with its urban, suburban and extra-urban services. Service quality, consideration for customers' needs, customer loyalty initiatives and promotional campaigns and respect for the environment are the Company's main characterisics in recent years.

Upgrading its fleet and purchasing low environmental impact vehicles such as electric buses, hybrid buses and those running on methane is very important to ATC; by 2006 the company will own a total of 233 vehicles of this kind. The brand new methane fast fill-up station for buses inside the depot will shortly be inaugurated, a first for Italy.

ATC has set up the company FBV (Bologna - Vignola Railway) with FER and reintroduced the rail service in September 2003, with unexpectedly good results with an hourly service: up to 2,000 passengers a day.

More recently, work began on creating new lines for trams running on rubber. Work is due to be completed in 2007.

The network's tele-assisted system that, besides guaranteeing a more efficient and effective service, has made way for the development of further information systems for the user, both on board the bus and at bus stops: ranging rods and information-giving shelters, i.e. shelters with info panels giving information in real time; the Hellobus system, thanks to which one may receive real time information in just a few seconds, on bus times, using a simple mobile phone text message.

News in technology applied to transport: new ticket machines on board urban buses means greater convenience for passengers; the multimedia system WOB (Welcome On Board) for on-board information; solar-powered bus stop info panels.


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COMPANY OFFICES

Head office
via Saliceto, 3 - 40128 Bologna tel.: 051 350 111 fax: 051 350 177 email address: atc.pres@atc.bo.it

Management
via Saliceto, 3 - 40128 Bologna tel.: 051 350 111 fax: 051 350 177 email address: atc.dg@atc.bo.it

Customer care and information, Ticket office
Via IV Novembre, 16/a - 40123 Bologna, Open to the public from 7.00 until 19.30 CALL CENTRE tel.: 051 290 290 Active every day from 7.00 until 20.00 email address: atcitta@atc.bo.it

Marketing - Advertising - Videobus customer service
via Saliceto, 3 - 40128 Bologna tel.: 051 350 553 - 051 350 554 - 051 350 560 - 051 350 561 fax: 051 350 563 From Monday to Friday, 9.00 until 12.30 email address: pubblicita@atc.bo.it

Press Office
Via Saliceto 3 - 40128 Bologna tel.: 051 350 175 - 6 fax: 051 350 184 email address: atc.dg@atc.bo.it

Bus hire - Tourist services
Quotes and bookings via Saliceto, 3 - 40128 Bologna tel.: 051 350 511 - 051 350 166 fax: 051 350 125 - 051 350 563 email address: noleggi@atc.bo.it

Accident office
Via Saliceto 3 - 40128 Bologna tel.: 051 350 264 - 5 - 6 fax: 051 350 267 Monday, Wednesday and Thursday; 8.30 - 12.00 Tuesday; 14.30 - 16.00

ATC historical collection
Via Bigari , 1/a - 40128 Bologna tel.: 051 379 006 fax: 051 356 069 email address: atcitta@atc.bo.it

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NOLEGGIO E SERVIZI SPECIALI

INNOVATIVE SERVICES

Hellobus
This service, thanks to the fleet's tele-guided GPS system, makes information available, in real time, regarding a bus's arrival at a certain stop, via a mobile or land line phone: knowing the code number for the stop in question is all that is needed. For information: 051 290 290.

Prontobus
This is a demand responsive transport service provided by a 15-seater minibus operating in the lowlands to the north of Bologna. It can be ordered by phoning 051 290 299.

Caratc
This car sharing scheme makes a vehicle available for use, upon prior booking, when required: the car, available in some of the city's car parks, is shared by a group of people that has formed for this purpose. Booking can be made by phone or via the ATC website. For an appointment call: 051 350 552.

Rental and special services
ATC provides rental and tourism services with solutions tailored to every need. Cultural and gourmet itineraries are organised, upon prior booking, to discover the history and flavours of the Bolognese region. Tel. 051 350 511.

INFORMATION AND COMUNICATION

Information, travel news, suggestions and complaints; ATC has set up various communication channels with the customer, which a person may use in relation to his or her specific needs:

Each year, ATC runs various advertising campaigns to promote products and services and to involve its customers. Particular attention is paid to annual travel ticket holders, which numbered more than 25,000 at the end of 2003, showing an exceptional growth trend, partly due to specific contracts with Companies and Institutions for the sale of season tickets at agreed fares.

Customer loyalty remains a primary objective of this company, whose annual ticket holders have access to special events, advantages and opportunities. In particular, the SMS news service, active since 2001, sends useful info to the mobile phones of those requiring the service, who now number around 15,000.

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THE FIGURES FOR ATC

Area served: 3.700 km2

Kms covered: 35.343.960

Population in the area served by ATC: 921.000

Network size: 3.837 km

Number of routes: 173

Number of vehicles: 976 of which:

Number of passengers annually: 104.350.000

Number of employees: 1.878

Number of offices and depots: 6

Number of buses in contact with the central office: all

Number of tele-controlled buses: on urban routes: 447

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